Inspired by style icons from times when 'cool' was not yet a word, but a lifestyle. Shape your hair without stray strands and create a perfect casual, well-groomed look. Suitable...

For an effortless, cool and lived-in style! This soft, non-greasy paste brings movement, texture and a matte look to your life.

The Insiders Baby Flat Brush is designed to provide the ultimate and professional styling experience! It is made of specially selected and high-quality bristles that stimulate the scalp and boost...

Hey blondie, are you being 'bothered' by warm tones? We've got your back. Say hello to ash blonde: silvery, light and seriously cool. Seen on Instagram: @ninaarienne @saschavd_

Wash away all those unwanted warm, yellow tones and embrace a cooler, brighter, fresher blonde. This caring shampoo gently cleanses while neutralizing brassy tones with violet pigments. Seen on Instagram:...

Wash out any unwanted warm, yellowish tones and embrace a cooler, brighter, fresher shade of blonde. This caring shampoo has a mild cleansing effect and at the same time neutralizes...

Hey beauty! Looking for a bag for your haircare products? Even the Hustler Texturising Dry Shampoo -our biggest product- fits in this Beauty Bag! So wherever you go, with this...

No question who's in charge here. This bad ass product breaks all the rules. A strong hold gives the hair shape, but at the same time keeps it flexible so...

Does your blonde color leave you out in the cold? Add a creamy, caramel glow with this intensely nourishing and hydrating color mask. Perfect for warming up light to medium...

The stylish Insiders Ceramic Thermal Brush is an absolute must-have for the perfect final look. Blow-drying with this hairdryer brush provides a shiny blow-out that stays in shape all day...

The stylish Insiders Ceramic Thermal Brush is an absolute must-have for the perfect final look. Blow-drying with this hairdryer brush provides a shiny blow-out that stays in shape all day...